Box 3.5

Sample list of materials and tools to support the communications plan

Internal: for staff use onlyStatus and person responsible
Timeline of trial milestones and list of other related studies in the country and their milestones (e.g., DSMB meetings)
Contact list of site staff
Calendar of relevant meetings/conferences
Media guidelines/communication SOPs for staff
Spokesperson training materials
Internal Q&A addressing anticipated issues
Talking points/key messages about trial
Internal Web portal or documents database
Database with stakeholder contact information
Annotated list of health advocates
External: for distributionStatus and person responsible
Backgrounder
Public Q&A
Study newsletter or brochures
Bios of spokespersons
Basic PowerPoint presentation on study
Web page content (for sponsor or host institution Web site)

Click here to download the sample list.